Calculate the positive word of mouth and negative word of mouth separately, and then estimate the cumulative effect. Taking an enterprise's human resources SaaS as an example, 80% of the 1 million executive email list customers are satisfied, 40% of them are satisfied with the product, and 60% are satisfied with the service; another This effect means that when you treat something with positive expectations, the thing itself will develop in an increasingly positive direction. This effect sounds far-fetched, so how does it executive email list work in Internet products? Internet Case 1. The legendary game "Legend" is the first large-scale online game that became popular in China.
Boys born in the 90s who are about the same age as me should have played it. After school, I rushed into the Internet cafe with my friends to fight against Sabak. "The scene is still vivid in my mind. By executive email list the way, I happened to chat with a friend who is a game planner some time ago. He told me that the best equipment in their game was exploded through treasure boxes, and each treasure box cost about 100 yuan in RMB. At first, many players were reluctant to spend executive email list such a high amount of money to open treasure boxes. Later, he adopted a strategy to greatly increase the number of players who opened treasure boxes.
This strategy makes good use of the "Rosenthal effect" - at first, players open the treasure box silently, and when they get the equipment, they are also excited. He changed this process to when a player executive email list opens a treasure chest, the system will notify the entire gang, and then everyone will gather to watch the player open the treasure chest, and after the top-quality items are revealed, the whole server executive email list will issue an announcement, other Players have also expressed their congratulations (of course, some of them are procrastination).